How can Structured Data help your SEO

Webcetera UK Ltd what is structured data and how will it help SEO

Ever wondered how Google is able to understand the content and function of a web page? Turns out, there are clues you can provide to help its crawlers classify (and therefore rank) your content. What are these clues called? Structured Data. According to HubSpot, 76% of your content marketing efforts should be focused on helping … Read more How can Structured Data help your SEO

10 simple Search Engine Optimisation tips when writing blog posts

10 simple Search Engine Optimisation tips when writing blog posts

10 simple Search Engine Optimisation tips

Follow our are ten easy to implement tips for writing SEO-friendly blog posts to ensure your content ranks well on Google and other search engines.

Search Engine Optimisation (or SEO) consists of doing all you can to get a blog post or web page listed as high in SERP (Search Engine Results Page) as possible. The holy grail of SEO is to have your page listed on the first page of Google organically (without paying for it).

When you make a search, you’ll notice that Google dedicates most of the first few results to advertisers, which you can identify via the small “Ad” sign next to the listing. Scrolling past the promoted listings, you’ll find the organic results, which people tend to prefer as they feel they are more trustworthy.

1 – Keyword research

The first thing to think about is your keyword. What is a keyword, we hear you ask? This is a phrase used to search for something. Doing some very basic research into this will help your blog no end.

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How to use Medium to help your blog reach more people

use Medium to help your blog reach more people

What is Medium

Medium is a website for writers and readers alike. Well, in the context of this article it is. It’s a hugely popular platform that enables you to put down your thoughts and opinions about pretty much anything under the sun.

Hear directly from the people who know it best. From tech to politics to creativity and more — whatever your interest, we’ve got you covered.

View the medium website here

How can using Medium help my personal website blog reach?

Search Engine Optimisation is a means of optimising your website so that it shows as high as possible in the search results page.

One of the most important factors about SEO is content; what you write about. Search Engines (think ‘Google’) want to provide their searcher with high quality results.

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