10 simple Search Engine Optimisation tips
Follow our are ten easy to implement tips for writing SEO-friendly blog posts to ensure your content ranks well on Google and other search engines.
Search Engine Optimisation (or SEO) consists of doing all you can to get a blog post or web page listed as high in SERP (Search Engine Results Page) as possible. The holy grail of SEO is to have your page listed on the first page of Google organically (without paying for it).
When you make a search, you’ll notice that Google dedicates most of the first few results to advertisers, which you can identify via the small “Ad” sign next to the listing. Scrolling past the promoted listings, you’ll find the organic results, which people tend to prefer as they feel they are more trustworthy.
1 – Keyword research
The first thing to think about is your keyword. What is a keyword, we hear you ask? This is a phrase used to search for something. Doing some very basic research into this will help your blog no end.