Ever wondered how Google is able to understand the content and function of a web page? Turns out, there are clues you can provide to help its crawlers classify (and therefore rank) your content. What are these clues called? Structured Data. According to HubSpot, 76% of your content marketing efforts should be focused on helping … Read moreHow can Structured Data help your SEO
SSL (Secure Sockets Layer) is an essential protocol that is an important part of ensuring users can safely browse websites. A certification that ensures sensitive data remains safe, SSL is a cryptographic protocol that has been available for over 20 years, but only in recent times has it been truly recognised as a necessity. Everyday, … Read moreHow important is it to have SSL?
47% of users expect a website to load in less than 2 seconds, while 32% will leave the website entirely if its loading time is longer than 3 seconds. Are you losing out on business as a result of poorly optimised images causing slow load times? Well optimised images take just a matter of minutes … Read moreHow to optimise images for SEO